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Small Business Management

Good management is vital to having a successful small business. Whether it be personnel issues, bookkeeping, or marketing, there are resources in the Career Center to help. See a selection of some recent titles listed below, as well as some suggested web sites for additional information.

Print Resources

Free and Low Cost Marketing for Yur Small Business. Solie-Johnson, Kris. American Institute of Small Business, 2007.
Career 658.8 Solie-Johnson

Guerrilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business. Levinson, Jay Conrad. Houghton Mifflin, 2007.
Career 658.8 Levinson

The Entrepreneur's Information Sourcebook : Charting the Path to Small Business Success. Susan C. Awe. Libraries Unlimited, 2006.
Career 658.022 Awe

Whoops! I'm in Business: a Crash Course in Business Basics. Richard Stim & Lisa Guerin. Nolo, 2005.
Career 658.11 Stim

The Elements of Small Business : a Lay Person's Guide to the Financial Terms, Marketing Concepts and Legal Forms that Every Entrepreneur Needs. John Thaler. Silver Lake Pub., 2005.
Career 658.041 Thaler

The 200 Best Home Businesses : Easy to Start, Fun to Run, Highly Profitable. Katina Z. Jones. Adams Media, 2005.
Career 658.0412 Jones

HR for Small Business: From Hiring to Firing and Everything in Between. Charles H. Fleischer. Sphinx, 2005.
Career 658.3 Fleischer

Guerrilla Marketing Research: Marketing Research Techniques that Can Help Any Business Make More Money. Robert J. Kaden. Kogan Page, 2006.
Career 658.83 Kaden

Accounting and Finance for Small Business Made Easy : Secrets You Wish Your CPA Had Told You. Robert J. Low. Entrepreneur Press, 2004.
Career 658.15 Low

Marketing Plans for Service Businesses. Malcom McDonald. Butterworth-Heinemann, 2006.
Career 658.802 McDonald

Online Resources

Small Business Reference Center - Accessible in the Career Center, the Reference Room, and remotely to Jones Library card holders, this database covers a range of information on small business management issues.

Websites

UMass Family Business Center - Local resource helping family businesses with management issues and other concerns.

Business Owners' Idea Cafe - Bringing a fun approach to serious business, successful entrepreneurs share resources, ideas, advice, news and more for operating and running a small business.

Mplans.com - Provides sample marketing plans for specific types of businesses.

Small Business Management - From Entrepreneur, provides management guidance on a variety of issues.

Managing Your Business Finances - One of several business tools from Business Owners' Toolkit.



This page last updated on September 6, 2007.